Vacancy Code | PSC123 2024 |
Position | Sales & Marketing Head |
Location | Kolkata |
Reporting To | Management |
Objective | Sales Objectives: 1. Acquire 100 new clients within the next 6 months 2. Increase revenue by 20% within the next 12 months 3. Achieve a customer retention rate of 90% 4. Upsell/Cross-sell services to existing clients, resulting in a 30% increase in average order value 5. Expand into 5 new markets/regions within the next 18 months Marketing Objectives: 1. Increase brand awareness by 50% within the next 12 months 2. Generate 500 new leads per quarter through digital marketing channels 3. Boost website traffic by 30% within the next 6 months 4. Establish KTSClick as a thought leader in the fintech industry through content marketing and PR efforts 5. Achieve a social media engagement rate of 2% within the next 9 months Specific, Measurable, Achievable, Relevant, Time-bound (SMART) Objectives: 1. Increase sales revenue by 15% within the next 9 months by targeting small and medium-sized enterprises in the e-commerce industry. 2. Reduce customer acquisition cost by 20% within the next 12 months by optimizing digital marketing campaigns. These objectives can be adjusted based on KTSCLICK specific business needs and goals. |
Job Description |
We're seeking an experienced Sales and Marketing Manager to drive business growth, develop marketing strategies, and lead our sales team to success. The ideal candidate will have a strong background in fintech, sales, and marketing, with a proven track record of achieving targets and expanding customer bases. Key Responsibilities: Sales: 1. Lead and manage the sales team to achieve revenue targets Marketing: 1. Develop and implement comprehensive marketing strategies to boost brand awareness and generate leads Common Responsibilities: 1. Analyze sales and marketing metrics to optimize performance Requirements: 1. 5+ years of experience in sales and marketing, preferably in fintech on post of marketing manager Nice to Have: 1. Experience with CRM software and sales automation tools 4. Team Manage & Driving Knowdlage with their target plan What We Offer: 1. Competitive salary and commission structure |
Qualifications | Candidates having a Master’s degree (or equivalent) in Communication / Advertising / Marketing will be preferred. Graduates in these disciplines will also be considered. |
Experience | 6+ years of experience in client servicing in any digital advertising agency. Those with experience in media companies, job/delivery portals will not be considered. |
Skills / Attributes |
Sales Skills: 1. Strategic Sales Planning: Develop and execute sales strategies to achieve revenue targets. Marketing Skills: 1. Marketing Strategy: Develop and implement comprehensive marketing strategies. Leadership Skills: 1. Team Management: Lead and manage cross-functional teams. Soft Skills: 1. Adaptability: Adapt to changing priorities and market conditions. Technical Skills: 1. CRM Software: Proficiency in CRM software, such as Salesforce. |
Remuneration | Commensurate with experience & industry benchmarks |
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